Each year an army of fuzzy mascots from all over Japan gather for Tokyo’s largest yuru-chara event, “The Gotouchi-Character Festival in Sumida”. Held in the last weekend of May at the base of Japan’s tallest structure, the towering Tokyo Sky Tree, the festival was tons of fun. Here are some of the pictures I took there:
Today I went the 60th annual National Corrections Exhibition, held by the Ministry of Justice at the Science Museum in Tokyo’s Kitanomaru Park. There were lots of arts and crafts for sale, made by prisoners as part of their rehabilitation. Here are some mascots I met there:
Every May, during Japan’s “Golden Week” holiday, the Kanagawa Prefectural Government Office in Yokohama opens to the public for a few days. The picturesque old brick building (nicknamed “King”) attracts a lot of tourists and, for the past few years, a ton of regional mascots. I went along (to be honest, to see the mascots, not the building), and I took lots of photos.
In a remote part of Chiba Prefecture there’s an adventure park called Kids Dom, and last Sunday they held a mascot event called the Gotouchi-chara Dai-Undokai (Local Mascots’ Big Sports Festival). This get-together attracted more than eighty mascots and entailed various competitive games such as an epic relay race and a balloon-popping contest. Presiding over the event was Kids Dom’s curious birdlike yellow mascot, Chippa-kun. Popular yuru-chara in attendance included Fukkachan, Kimipyon, Chiba-kun, and Hanipon, and there was a rare appearance from the Japanese national baseball team’s mascot, Samurai Tamabe, a samurai with a baseball/bear hybrid head.
Today I went to an event in sunny Atsugi City in Kanagawa Prefecture, hosted by local mascot, Ayukoro-chan, a tiny pig with a fish on her head. Most of the yuru-chara who came along were from Kanagawa, but also there were Sanomaru (a samurai puppy with a bowl of noodles on its head, from Sano City, Saitama), Chiba-kun (a red dog in the shape of its home prefecture, Chiba), and Fukkachan (a Welsh-onion-antlered creature from Fukaya City, Saitama). Here are some of the photos I took:
Last month I checked out the Moshi Moshi Nippon festival, held in several locations around Shibuya and Harajuku, Tokyo. It is a fun free annual event to promote Japanese fashion, music, and arts to the world, and quite rightly I found a couple of yuruchara there.
Appearing at Harajuku’s Onden Shrine were Coroton the giant round pig (mascot of Maebashi City, Gunma Prefecture, a place known for its pork dishes) and Shimockey (an unofficial mascot for the hip Shimokitazawa area of Tokyo).
Coroton gave an charmingly clumsy dance performance at the shrine, before Shimockey arrived and spun some records on the DJ decks. Shimockey is quite an impressive DJ, and wowed the small crowd with the help 0f an exuberant, bewigged MC. Coroton stuck around to dance to the house music. This was an entertaining, silly spectacle and the highlight of the day for me.
Last week I paid a visit to the picturesque Kairakuen Park in Mito City, Ibaraki Prefecture. It was the birthday party of local mascot, Mito-chan, and lots of other mascots were there to celebrate. Among the characters present were the reigning Yuruchara Grand Prix champion, Unari-kun the eel/aeroplane from Narita City, and the ever-popular Hikonyan, the samurai cat from Hikone City. The highlight of the festivities was a shambolic but entertaining mascot relay race.
Here are some pictures I took at the event.
All this mascot-watching has got my creative juices flowing. Using some of my own tentative character designs, I’ve made a new satirical comic about Spaboon, a failed Japanese pharmaceutical company mascot.
Spaboon is a half-spoon, half-baboon hybrid, so when he is laid off by Epoch Pharma Corporation, his prospects are extremely limited, and he finds himself unemployed. In issue one, he falls in with a group of activists.
You can pick up issue one here: Spaboon Issue #1
For four years running, the winter sports website Fuyusupo has held a vote to decide the nation’s favourite ski resort mascot. The results of this year’s contest were announced at a special ceremony in Makuhari Messe in Chiba Prefecture on Sunday, so I went along. The event resembled a big warehouse sale of ski gear, with a small stage for the mascot ceremony. I don’t think anybody else had come to see the mascots, but a small cluster of curious bargain-hunters eventually gathered around the stage when the announcements began.
Out of the contest’s fifty entrants, half a dozen were in attendance, along with the website’s mascot, a ski-lift-ticket-loving dog named Ticket-kun.
The winner of the 2016-2017 Ski Resort Character Grand Prix had been a snow-covered conifer named Jukki-kun, representing Zao Onsen Resort in Yamagata. I spotted him in the audience at this year’s event, proudly showing off his trophy.
As it turned out, the winners of this year’s prize were also mascots from Zao Onsen (there are three). Named Taiki-kun and Muhyoko-chan, the champions were two more snow-coated trees.
In second place was a raccoon dog named Ponta, from Chausuyama Ski Resort (not to be mistaken with that other raccoon dog named Ponta, the mascot for the Ponta shopping point card.)
In third place was the unfortunately-named pig, Pork-kun, from Joetsu International Ski Area.
After the voting results were revealed, the mascots played “janken” (rock, paper, scissors) with volunteers from the small crowd, and the winners got prizes. I was lucky enough to beat one of the Grand Prix victors, Taiki-kun, and I won a one-day ski-slope pass for Zao Onsen ski resort. If only I didn’t have to travel hundreds of miles to Yamagata to use it!
Earlier this month I managed to catch a rare appearance by Kan-chan, the notorious “enema penguin” mascot of Ichijiku Pharmaceuticals. Ichijiku manufacture fig-based laxatives and enemas, so Kan-chan was not only designed to resemble an enema, but also made in the shape and colour of a fig. The addition of eyes, a beak, and feet give Kan-chan the cute factor required of all mascots.
I had been hoping to encounter Kan-chan for months, and I had previously planned to track the strange creature down at a pharmaceuticals expo late last year, but that event was cancelled due to rain. I was delighted when I discovered that Kan-chan would be appearing once again at a special Ichijiku event held at the foot of the famous towering structure, the Tokyo Sky Tree, so I hurried along before work.
In addition to meeting the bizarre mascot, visitors were also able to get free gifts in plastic capsules dispensed from a vending machine designed to look like an intestine. I won an exclusive Kan-chan key-ring, which I will treasure.