Last month I went to the World Character Summit, Japan’s largest gathering of mascots, held each year in scenic Hanyu City in Saitama Prefecture. Around four hundred fuzzy characters from around the country (and a couple from overseas) made their way to Hanyu for the event. The mascots had stalls to sell their merchandise and wandered through the crowd, posing for pictures with their fans.
Highlights for me included seeing Kapal, the much-loved kappa mascot of Shiki City, basking in adulation after having been voted Japan’s favourite mascot of 2018 at the previous weekend’s Yuruchara Grand Prix; a raucous stage performance by Funassyi, the pear fairy from Funabashi City; and accident-prone otter Chiitan interacting with fans and other mascots.